The Freeche Keyword Planning Tools are part of a scheme to support Internet marketing.

This is a practical website to support the development and promotion of my keyword planning tools. However, I need to explain the principles that the tools are based on. This will help you understand what the tools are designed to do, and if they suit you.

Internet Marketing Principles

Traffic Generation

No enterprise can succeed without customers, and an Internet business cannot succeed without traffic. Freeche helps you plan and organize keywords to target the topics that people are searching for. It helps you find the best traffic to match the purpose of your website. Of course, traffic is rarely a reward in itself, which brings me to …

Revenue Generation

Strictly speaking, this should be Rewards Fulfillment. A website does not need to be just about money. For many organizations, the main aim is to spread the messages that the organization cares about. Similarly, I am a great believer in building websites as an expertise development project, where the website acts as a focus for gathering and explaining knowledge. However, all non-profit projects still need traffic, and many also need revenue to help pursue their ideals. It is simpler at this stage to focus on revenue generation, and I will add refinements for other rewards and objectives later.

Appreciating Purpose

We see that traffic generation brings the raw traffic to our website that keeps it alive. A website without visitors is a dead website. A website without happy visitors is a dying website. Freeche includes features to help you build and retain traffic. More importantly, it harnesses the power of a clear purpose to build on the traffic. Business people will know a term called depreciation – some may even understand it! It has an opposite number – appreciation – which is the driving force behind Freeche.

Internet Marketing: Next Steps

Now you can see that Freeche will support your Internet marketing goals. On related sites I will help you develop and manage those goals, but here I focus on practical techniques to build relevant traffic. All you need to do is to keep coming back and learning more about Freeche tools and how they work. They are not available to the public yet, and never will be until they have been thoroughly tested by people like you.

To keep things simple during these early months, I am basing my Freeche articles and support services on the notion that you want to build a successful Internet marketing business, or use Internet marketing to build an online addition to an existing business. If you want to build a website for a different purpose, then Freeche will still help you. I do not want to delay the launch by complicating the process with a wide range of options. Bear with me, and let me show you how Freeche can build traffic. If you cannot see how my methods apply to your unique situation, use the keyword planning support forums to get clarification.

I will be using the example of an online information website that generates income through advertising and commissions. These techniques apply to all websites, but as I have said, I am focusing on this instance during the Freeche launch period. This does two things:

• It concentrates on my biggest market – people who want to make money online.
• It uses my real world examples which proves my credibility.

I am making money online using Freeche keyword planning tools. The purpose of this site is to share my techniques with you. Together, we can make these useful for the widest possible audience. We can give opportunities for income generation to people with little or no marketing skills. If that doesn’t float your boat, come back in a couple of years to see the refined tool packaged in flavors to suit good causes and expertise-sharing.

I am improving the Freeche tools every day as I improve them to generate traffic for my web businesses. I will share them on freeche.com as time allows. My priorities are determined by my visitors, so if you want to encourage me, subscribe to the free update service. When I get sufficient subscribers, I will open up more discussion features. Eventually, when enough people join here, I will seek beta testers to work with. Once their lives have improved through successful use of Freeche, I will consider public release.

Take your first step to better Internet marketing tools, and subscribe to my free update service:

This is to let you know that I will be releasing my Keyword Tool For Strategic Planning soon.

It will be the interactive web-based version, and I will use it to refine the features required for the integral WordPress version.

Creating a website template is the single most important task in developing a website. Once you know what your website is all about, you must structure it properly to meet your objectives, maximize your rewards, and fulfill your purpose. Occasionally you can get away without planning Purpose, Rewards, & Objectives. If you omit the Strategy, then you will never be effective when Producing, Reaping, or Appreciating your web business. Of course, you have the option of just writing random posts and pages without tags or categories. Such a project might be successful, especially if you write exceptional content. However, it could be a spectacular waste of time, so a good strategic plan, or template, guarantees that you will be successful.

Please note that I will not be releasing this tool until there are at least 100 subscribers to the update service here, and 100 comments that add value to all the pages on this site. I am releasing the keyword tool for the benefit of my community of fellow website developers, but if there is no community, then there is no need for a free keyword tool.

I will be adding commenting features and keyword planning tools discussion forums soon. To make sure you do not miss these new services, please subscribe to my free update service.

Freeche Keyword Tools include:

• Keyword Research Tools
• Keyword Tool For Planning
• Keyword Suggestion Growth Tools

This website explains why we need them, what they are, and how to use them.

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